As 2018 comes to an end, in an extract from the introduction to Mobile-First Journalism I look at how the past few years have shaped the current face of mobile and social-native journalism — and what that means for its future.
The mood around mobile and social changed dramatically in 2018. To those working in the field, it could sometimes feel like being caught in the crossfire of a battle. Fake news, Russian trolls, concerns over filter bubbles and hoaxes, censorship, algorithms and profit warnings have all shown that the path to mobile-first publishing is going to be anything but an easy one.
Like any new territory, the mobile landscape is being fought over fiercely. But take a step back from the crossfire and you will see that different actors are fighting over different things, in different ways: and there isn’t just one battle — but three.
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