Linking ethically (and for SEO): canonical and nofollow

Online Journalism Blog

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If you’re cross-posting material online, being paid to include links in a post, or linking to material which raises ethical challenges around taste and decency, there are two snippets of HTML you should be aware of. Here’s a quick guide…

Cross posting: use canonical links

It’s not uncommon to post a copy of your work on your personal blog, or for someone to ask if they can republish on their site something you have written on yours.

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